
Senior Technical Marketing Specialist
Job Category
- Sales and Marketing
Minimum Qualification
- National Senior Certificate
Our client in Sandton, Johannesburg, is looking for a senior technical marketing specialist. As such you’ll report into the head of product development.
You will be responsible for providing strategic and technical leadership in the positioning, understanding the adoption of the company’s products across the business and distribution channels. The role ensures that internal teams, distribution partners and external stakeholders are highly skilled, well informed and confident in the company’s product offering.
The Role
Core responsibilities will include but are not limited to the following:
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Develop and maintain expert-level knowledge of the company’s products, features, benefits, pricing structures and underlying technical design
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Act as a subject matter expert on product-related technical matters across the business
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Provide technical input into product enhancements, new product development and strategic initiatives
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Lead, coordinate and deliver regular product and related training to internal staff, distribution teams and external stakeholders
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Design, develop and maintain high-quality technical product training material across multiple formats (including presentations, guides, digital content and learning tools)
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Continuously evaluate and enhance the effectiveness of training material to ensure alignment with business objectives, regulatory requirements and distribution needs
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Oversee the coordination, allocation and resolution of technical product queries within the team
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Handle complex, high-risk and escalated technical queries from internal and external stakeholders
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Ensure consistent, accurate and timely responses to all product-related queries
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Produce competitor comparison analyses to support sales, marketing and product strategy
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Provide technical marketing input into the development, enhancement and implementation of new and existing products
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Collaborate with product, actuarial, marketing, compliance, and distribution teams to ensure product initiatives are well supported and market ready
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Ensure all training material and technical communication aligns with regulatory, compliance, and governance standards
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Conduct ongoing research into competitor products, pricing and market trends
Qualifications and Experience
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Grade 12
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Relevant tertiary qualification in financial planning, marketing, insurance or a related field will be advantageous
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Have a minimum of 7 to 10 years’ experience in the life insurance industry, with exposure to product, technical marketing, training and/or distribution support
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Have experience in competitor analysis, product positioning and technical support within a distribution driven environment.
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Have a strong understanding of life insurance product design, pricing principles and specialised risk products will be advantageous
Skills
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A strong understanding of life insurance product design, pricing principles and specialised risk products will be advantageous
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Able to solve problems by breaking down complex challenges and driving practical solutions
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Advanced technical product knowledge (life insurance and risk products)
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Excellent presentation and facilitation skills
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Strong interpersonal and stakeholder management skills
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Clear, concise and professional written and verbal communication
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Strategic thinking with strong attention to detail
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Ability to take initiative and work independently
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Strong planning, organisation and prioritisation skills
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Sense of urgency with the ability to follow through on deliverables
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Analytical, research and problem-solving capability
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Ability to perform under pressure and manage multiple priorities
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Adaptability in a dynamic, evolving business environment
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A high level of integrity and discretion
Note
The role is office based in Sandton.